MARKETING SERVICES

Strategic Marketing Plan

We work closely with clients to create an overall, in-depth marketing plan that combines online and traditional options. Ideally, the entire plan, or at least the Situation Analysis, is reviewed annually or more often to assess results and make adjustments.

Corporate Identity Package

Our graphic designers work with you to create a corporate identity that expresses your business style, helps you meet your marketing goals, and gives your customers a cohesive sense of your business presence.

Brochure

Traditional marketing materials, such as print brochures, can complement web marketing and build traffic for your site. You can cut costs and produce better quality copy by integrating production of print and online media.

Email Newsletter

Sending email newsletter s on a regular basis is a great way to keep in touch with clients and generate traffic to your website. Effective newsletters show that you know what's important to clients, reminds them about your brand, and explains the value of your products and services.

Paid Search Engine Marketing

When you invest in paid search engine marketing, you guarantee that your website will be listed in the search engine results when someone searches on your specified key words. (For example, a clothing store could purchase a listing for any search on "women's clothes.")

Direct Mailing with Web Support

A traditional direct mailing campaign packs a bigger punch when it's supported by the web. For example, a direct mail campaign for course registration can refer students to an online registration page. After registering, students receive automated email confirmation. The course instructors and registrar receive enrollment updates to assist with planning. To help make future campaigns even more successful, NewCircle analyzes traffic to the web response page.

Marketing Data Mining

NewCircle takes the guesswork out of your advertising and marketing campaigns. We unleash the full power of the Internet, measuring the results of each marketing effort by collecting web usage statistics and performing sophisticated data mining to uncover patterns and relationships. With the data in hand, your marketing team has the information they need to plan and execute increasingly more cost-efficient campaigns.